AppFolio Webinar: Zillow’s Secrets to Understanding Renters

April 23, 2015
Knowing your market and understanding your ideal renter demographic is critical to your business success. Zillow’s Senior Economist, Skylar Olsen, breaks down the demographic trends that are driving growth in the single-family residence rental market, and some of the key differences between SFR renters, SFR owners, and multifamily renters. Check out the slides to get a deep understanding of your target market and how you can stand out from your competitors to attract your ideal renter.
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